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Podcasting for Solopreneurs | Podcasting Tips and Online Marketing Strategies for Business Growth
Is podcasting the marketing strategy your small business has been missing? If you're a solopreneur or small business owner in your 50s, 60s, or beyond, you're in the right place!
Whether you're planning episode 1 or publishing episode 100, you'll get simple, actionable podcasting strategies to start a podcast, attract new listeners, and turn those listeners into paying clients for your small business.
Your host, Julia Levine, also known as The Podcast Teacher™, is a podcast strategist, educator, and certified podcast growth coach who has helped over 1,000 podcasters start, grow, and monetize their shows.
With over 15 years of teaching experience, Julia breaks down podcasting into clear, doable steps so you can build authority in your niche and fuel your business growth.
The strategies she teaches are the same ones that put Podcasting Over 50 in the top 1.5% of all podcasts worldwide, reaching listeners in 140+ countries.
Julia believes podcasting should be simple, strategic, and sustainable... and that you can grow a successful podcast in midlife without relying on social media.
On Podcasting Over 50, midlife entrepreneurs and solopreneurs will learn answers to questions like:
-How do I start a podcast for my small business?
-Is it too late to start a podcast?
-Do I need to be tech-savvy to launch a podcast?
-What is the best podcast equipment for beginners?
-How can I attract new listeners and grow my audience?
-How do I get more podcast downloads?
-What is the best podcasting strategy for business growth?
-How can I convert podcast listeners into paying clients and customers?
-How do I monetize my podcast?
-What can I do to improve my podcast's SEO and discoverability?
New episodes are released every Tuesday and Friday. Be sure to hit that follow button so you never miss out on the podcasting tips and strategies to grow your show and your small business!
Next Steps:
Check out the website: www.ThePodcastTeacher.com
Email Julia: Julia@ThePodcastTeacher.com
Grab the free Podcast Roadmap: 5 Simple Steps to Launch a Podcast That Grows Your Business: www.ThePodcastTeacher.com/roadmap
Note - Podcasting Over 50 was formerly known as Podcasting for Solopreneurs.
Episodes
239 episodes
238. How a Podcasting Rebrand Can Attract New Listeners
Is your podcast struggling to grow, attract the right listeners, or generate clients? A strategic podcasting rebrand could be the shift that finally gets your show moving again. In this episode, I'll help you determine whether a rebrand is the ...
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237. Should I Start My Podcast Before I Have a Business Offer? | Podcasting Tips for Online Business
FAQ Friday answering the podcasting question of "Should I Start My Podcast Before I Have a Business Offer?"Take Your Next Step:Podcast Startup Academy: www.ThePodcast...
236. 7 Podcasting Mistakes That Cost You New Listeners
Struggling to come up with the perfect name for your podcast, or wondering if a rebrand might be in order? In this episode, I dive into the nitty-gritty of podcast naming conventions and share 7 common mistakes to avoid. Tune in to discover all...
235. Do I Need to Wear Headphones When Recording? | Podcasting Equipment Tips
FAQ Friday answering the podcasting question of "Do I Need to Wear Headphones When Recording?"Take Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/a...
234. Why Your Podcasting Downloads Drop Every Summer
Feeling like your podcast is stalling this summer? You're not alone, and your show isn’t broken. In this episode, I’ll break down why podcasting downloads tend to dip during the summer months and what it really means for your show. You’ll also ...
233. Which Software Should I Use to Record an Interview? | Podcasting Creation Tips
FAQ Friday answering the podcasting question of "Which Software Should I Use to Record an Interview?"Take Your Next Step:Podcast Startup Academy: www.ThePodcastTeache...
232. The Podcasting Workflow Mistake That's Causing Last-Minute Stress
There's no one "right" podcast workflow. From content prep to recording, editing, and scheduling, you need to do what works for you. If you're struggling to figure out what that is, in today's episode I'm sharing the system that works well for ...
231. What's Your Favorite Audio Recording Program? | Podcasting Tips for Beginners
FAQ Friday answering the podcasting question of "What's Your Favorite Audio Recording Program?"Take Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/...
230. One Podcasting Change That Makes Your Show Easier to Find
Setting your podcast up to stand out in a crowded field and attract new listeners can be challenging. There's one change you can make that's incredibly powerful. Tune into this episode to learn how this underutilized podcasting growth strategy ...
229. What is an RSS Feed? | Podcasting Tech Explained
FAQ Friday answering the podcasting question of "What is an RSS Feed?"Take Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/academyPodca...
228. 5 Simple Ways to Stop Overthinking Everything | Online Business Strategies
Overthinking is the hidden trap that’s slowing down your online business. In this episode, I’m sharing how to make clearer, faster decisions that actually move your business forward. You’ll learn why calm is your secret superpower when making c...
227. Can You Pre-Schedule Podcast Episodes? | Podcasting Tips and Strategies
FAQ Friday answering the podcasting question of "Can You Pre-Schedule Podcast Episodes?"Take Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/academy...
226. 5 Podcasting Marketing Mistakes You Can Fix Today
Wondering why your amazing episodes aren’t translating into more downloads and engagement? In this episode, you'll learn what five of the most common podcast promotion mistakes are, why they're slowing your podcasting growth, and how to fix the...
225. How Do I Turn My Blog Content Into a Podcast? | Podcasting Tips for Repurposing
FAQ Friday answering the podcasting question of "How Do I Turn My Blog Content Into a Podcast?"Take Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/...
224. The Podcasting Mistake That's Costing You Clients
Ready to get more listeners AND more sales from your podcast? In this episode, I'm sharing where your podcast fits into the marketing plan for your online business, how to diagnose the problem if you’re not seeing results, and which small but s...
223. Are Podcast Seasons a Good Idea? | Podcasting Tips and Strategies
FAQ Friday answering the podcasting question of "Are Podcast Seasons a Good Idea?"Take Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/academy...
222. 3 Podcasting Tips to Sound Natural While Reading a Script
Nothing turns a podcast listener away faster than a robotic, scripted delivery. However, scripting can be incredibly helpful for you as a host to organize your thoughts and stay on track. In fact, I script most of my episodes! Today, I’m sharin...
221. Do I Need a Release From My Podcast Guest? | Podcasting Tips and Strategies
FAQ Friday answering the podcasting question of "Do I Need a Release From My Podcast Guest?"Resources Mentioned:Gordon Firemark's Podcast Release: https://podcastrelease.com/
220. Podcasting Breaks: When They Help and When They Hurt
Feeling burnt out and wondering if it's time to take a break from your podcast? In this episode, I'm going to unpack what it really means to take a break, how to know if it’s the right move, and what to do if things feel stagnan...
219. How Do I Handle a Bad Review? | Podcasting Tips for Online Business Growth
FAQ Friday answering the podcasting question of "How Do I Handle a Bad Review?"Take Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/academy...
218. Why Small Podcasts Often Make More Money | Podcasting Tips and Strategies
Think your podcast needs thousands of downloads to be successful? Think again. In this episode, I’m flipping the script on podcast growth and showing you why smaller audiences can actually mean bigger results. You’ll learn why download numbers ...
217. Are 5 to 10 Minute Episodes Too Short? | Podcasting Tips and Strategies
FAQ Friday answering the podcasting question of "Are 5 to 10 Minute Episodes Too Short?"Take Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/academy
216. Stop Letting Summer Ruin Your Podcasting Routine
Is your summer schedule threatening to throw your podcast off track? In this episode, I'm sharing podcasting strategies that make summer content creation easier and more sustainable so that you can enjoy your summer without losing consistency.&...
215. Do I Need a Big Audience Before I Start a Podcast? | Podcasting Tips for Beginners
FAQ Friday answering the podcasting question of "Do I Need a Big Audience Before I Start a Podcast?"Take Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/ac...
214. Podcasting Without Growth? Here’s What You’re Getting Wrong
Feeling frustrated with your podcasting results lately? You might be focusing on the wrong things. In this episode, I’m breaking down why your podcasting efforts aren’t leading to growth, what common myths could be holding you back, and the exa...