Podcasting for Solopreneurs | Podcasting Tips and Online Marketing Strategies for Business Growth
Are you a business owner looking for podcasting and online marketing tips to grow your show and convert listeners into sales? This podcast about how to podcast has you covered!
You’ll get actionable strategies to increase your downloads, attract new listeners, and ultimately convert those listeners into sales for your online business.
Your host, Julia Levine, also known as The Podcast Teacher™, is a fellow solopreneur as well as a certified podcast growth coach.
She shares her podcasting expertise to help you leverage your podcast to build authority in your niche, expand your reach, and grow your client base.
With over 10 years of experience as an educator, Julia combined her passion for teaching with her love for podcasting to create a show that delivers real results. This show has ranked in the top 25 on Apple Podcasts in 8 different countries, placing it in the top 2% of all podcasts worldwide.
Now, she’s teaching you the proven podcasting growth strategies that helped her achieve that success so you can do the same with your podcast!
In this podcast about podcasting, solopreneurs will learn podcasting tips to answer questions like:
-How can I get more podcast listeners and grow my audience?
-How do I use a podcast to grow my online business?
-What are the best ways to promote my podcast as a solopreneur?
-How do I get more podcast downloads?
-What are podcasting growth strategies?
-How can I convert podcast listeners into paying clients and customers for my online business?
-What are the best podcast online marketing strategies?
-What can I do to improve my podcast’s SEO and discoverability?
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Podcasting for Solopreneurs | Podcasting Tips and Online Marketing Strategies for Business Growth
135. Do I Need a Formal Intro and Outro? | Podcasting Tips for Beginners
FAQ Friday answering the podcasting question of "Do I Need a Formal Intro and Outro?"
Check out the Podcast Growth Collective: www.ThePodcastTeacher.com/collective
This episode was produced by me, The Podcast Teacher! Contact me at Hello@ThePodcastTeacher.com.
Welcome to Podcasting for Solopreneurs and FAQ Friday, where I answer a podcasting question in five minutes or less. Today's question is do I need a formal intro and outro? This question was submitted by aspiring podcaster Carolina. Thanks for being a fan of the show, Carolina. Let me begin by clarifying what we mean by formal. When someone asks about a formal intro or outro, they're usually referring to a pre recorded voiceover, often layered with background music, and it welcomes listeners to the show, introduces the host, and gives a quick summary of what the podcast is all about. This is usually done by you, the podcast host, although you could hire a voice actor to do this for for you, the outro is similar. It's usually a short segment that wraps up the episode and includes a call to action. Something like follow the show, leave a review, or visit my website.
These pre recorded pieces can absolutely help your podcast sound polished and professional, and I used to highly recommend them, but the truth is that they create more work and the longer I'm in this industry, the more I'm realizing that some things are worth the time and effort and some things not as much. If you have an editor producing your show for you, then absolutely you should incorporate these. But if you're doing your own editing and just want to keep things as simple as possible, you can skip the formal intro and outro entirely and you can just use a simple repeatable script that you say at the start and end of each episode. So for example, here on these FAQ Friday episodes I always open with welcome to Podcasting for solopreneurs and FAQ Friday, where I answer a podcasting question in five minutes or or less. It's not fancy, it's not pre recorded, but it helps to give context and set expectations for the listener, which is the whole point of an intro. Starting every FAQ Friday episode this way also helps to maintain consistency and establish a comfortable rhythm. Same thing at the end of the episode, I always close by inviting you to send in your own podcasting questions. It's casual and simple, but it creates a clear ending for the episode and it tells you what to do next.
So I do recommend having an intro and outro for your podcast, but whether you say them in the moment or you pre record them, set them to music, and assemble the pieces each time, that's really up to you. If you have a podcasting question, click the Send me your question link in the episode description and I'll answer it in an upcoming episode. Until next time, Happy podcasting.
